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Selina Finance's marketing claims

The facts and figures supporting our marketing claims

As you navigate through our website, you will come across various statements regarding the benefits of using our service.

We take great care in ensuring that all claims we make have evidence to back them up as building trust with our customers is crucial to us.

For your ease of reference and transparency, we have outlined our marketing claims and the evidence that supports them below.

1. Home improvements are expected to continue throughout 2022 with more of us working from home

Source: Rated People, The UK home improvement boom: demand is up 50% into 2022

Accurate as of: 2022

2. Apply Now in 2 minutes

The average time spent on our quote page until our customers click on “Apply Now” is 2 minutes and 16 seconds. Yes, it is that fast!

Source: Selina Finance data

Accurate as of: February 2023

3. Home improvement projects often go over budget

Source: Together Money, Renovating vs. the cost of living: how to make it work.

Accurate as of: December 2022

4. In 2022 over 40% of bridging facilities were priced at between 9-15% per annum.

Source: Ernst & Young, UK bridging market study: page12. Figures annualised (0.75-1%, 1-1.25% & 1.25%*12) combined. Sum total of 48% of respondents.

Accurate as of: May 2022

5. Over 75% of bridging facilities last year were on terms of 12 months or less

Source: Ernst & Young, UK bridging market study: Page 13. Sum total of 6-9 months & 9-12 month buckets combined.

Accurate as of: May 2022

6. "Speed of Execution” was the #1 consideration for Bridging borrowers in 2022

Source: Ernst & Young, UK bridging market study: Page 14

Accurate as of: May 2022

7. 30% of bridging loans last year being used for auction purchases

Source: Ernst & Young, UK bridging market study: Page 11

Accurate as of: May 2022

8. The Selina Home Improvement Line of Credit is secured on your property so you can access lower rates and higher credit limits than those offered with personal loans and credit cards

Our research has shown that the average rate for personal loans as of 01/02/2023 is 10.6%. The average rate for Selina Finance customers over the past 6 months is 6.51%. Accurate as of 02/02/2023.

Source: Bankrate, What’s the average personal loan interest rate?

Accurate as of: 02/02/2023

9. Save up to 40% or up to £1,995 on fees by coming directly to us

Source: Based on published data from second charge mortgage brokers.

Accurate as of: 22/06/2023